It probably started when I was a kid, watching my dog-obsessed grandmother cook massive batches of food for the dogs at the shelter where she worked (and any others around town she deemed malnourished).

Fast forward 30 years: I was a stay-at-home mom, dreading a return to the ad world where I’d spent my entire career. Enter Roscoe, a crazy wire-haired rescue with bottomless energy, a giant personality and a VERY sensitive stomach (if this is sounding familiar it's because every small batch dog food brand starts this way).

I started cooking Roscoe's meals and after being blown away by his complete transformation, what began as a chore quickly became a passion.

Not wanting to take chances on ingredients, I'd head to the farmers market every Saturday to stock up. Knowing where the ingredients were coming from and giving money directly to the people who grew them just felt obvious and .... good. That's when my passion turned into a mission. 

We started Local Dog because I want every dog owner to feel as good about not only what but how they feed their dogs as I do.